Editorial coverage leads up by nearly 20%

The number of editorial opportunities being sent via the Response Source Journalist Enquiries System has increased by nearly 20%.
The increase follows a campaign to send tips on how to use Response Source to over 8,000 journalists. Within weeks of the campaign the number of enquiries had gone up by 19% compared to the average for the five months prior to September.
An A5 reference card including a detailed description of the Response Source Journalist Enquiries System and tips on how to get the most out of it was sent to journalists across a wide range of publications.
If the number of enquiries from journalists is maintained at the current rate the Response Source Journalist Enquiries System will be generating nearly 12,000 leads for editorial coverage each year.
For more information on the Response Source Journalist Enquiries System call  0845 370 7777 or email sales@dwpub.com.